Attack Of The Killer Sleeve

Thursday, May 3 2018
Attack Of The Killer Sleeve

Anyone with even the vaguest passing interest in horror should know the name Graham Humphreys. He shot to prominence – and notoriety – after creating the artwork for The Evil Dead for Palace Pictures back in the 1980s. In an age where the word “iconic” is thrown around all too easily, his work on the […]

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Shelling Out

Monday, September 8 2014
Shelling Out

It’s a seminal Japanese anime title, one that played a huge part in the early years of then fledgling UK label Manga. And now, almost 20 years after its original bow, Ghost In The Shell is returning. A new remastered version, shorn of the more controversial elements of the 2.0 version issued in 2010, is […]

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Make Way For The Originals

Saturday, May 25 2013
Make Way For The Originals

Newly-created artwork… Gorgeous packaging. Specially-produced value added material, much of it made just for the UK. Hefty, information-packed booklets with essays commissioned… The aforementioned elements, either in full or a selection of them, all add up to an extensive package for a release, one that deserves a premium price. It’s long been a mainstay of […]

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Painting A Picture

Friday, July 22 2011
Painting A Picture

It was around the time that Momentum’s Zombie Virus On Mulberry Street came out. This writer was having a sabbatical away from trade journalism and working on the creative and design agency side, and was chatting with another distributor. “All bets are off,” he said to us. “They got away with it and didn’t get […]

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So Nice ‘Youth’

Wednesday, June 16 2010
So Nice ‘Youth’

Most marketing departments and design agencies are only too well aware of the scenario. You’ve completed two, three or four or more different versions of a sleeve for a DVD release, and you canvass opinion in the easiest way possible – you hold them up and ask people what they prefer. It’s familiar scene played […]

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All Wrapped Up

Tuesday, June 15 2010
All Wrapped Up

This sleeve has been available before  as a DVD exclusive with HMV, but we liked the artwork so much – for Anchor Bay’s forthcoming Blu-ray bow for Bubba Ho-Tep – that we thought we’d put it up here. The film us due on Blu-ray for the first time anywhere in the world on July 12, […]

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Marvel-lous Marketing

Thursday, June 10 2010
Marvel-lous Marketing

As soon as we saw this, while idly flicking through the pages of Shortlist magazine over a tea break at The Raygun HQ, it caught our eye. And you know  creative is a bit special when, as happened later, someone else picked up our copy of the publication and, as they glanced through it, exclaimed: […]

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Eclipse revealed

Thursday, April 15 2010
Eclipse revealed

More on Twilight… Here’s  a sneak preview of the theatrical quad artwork for the next instalment in the hugely successful franchise, revealed to us by E1’s DVD arm. It was sent to us during discussions about the rather hefty sales achieved by the second film in the Twilight Saga, New Moon. Eclipse will be released […]

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