Nervous Rec

Friday, September 3 2010
Nervous Rec

This is a smart little viral clip that’s doing the rounds as we speak ahead of the release of Rec 2 from the newly-rebranded eOne on September 20.

We mentioned it on this week’s newsletter, but we thought it was worth closer inspection and thus stuck it up here… It’s perfect for the form – smart, clever and, judging by the look of it, not hugely expensive to create, but effective nonetheless.

The viral forms part of a campaign that ranges from elements such as this through to TV advertising.

Tags: ,