Life Is Sweet For Leigh’s Latest

Monday, February 28 2011
Life Is Sweet For Leigh’s Latest

Mike Leigh has long been the darling of critics among the broadsheets, but his works were sometimes ignored by tabloid reviewers, while others from the red-tops criticised him for perceived crimes against the working classes… One writer who gave a hugely favourable review to Another Day, Leigh’s latest outing, once spent half an hour telling […]

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The App-le Of Warner’s Eye

Thursday, February 24 2011
The App-le Of Warner’s Eye

News that Warner had launched its own applications for some of its films, adding layers of additional material through which you could watch on your Apple device, intrigued us at The Raygun. The major had announced something of a first last week, launching the App Editions of both The Dark Knight and Inception, which offered […]

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Pull Up To The Trailer

Wednesday, February 23 2011
Pull Up To The Trailer

The Arrow Video imprint is continuing its ongoing series of releases of classic slices of old video goodness, the kind that The Raygun grew up on. Vamp is not necessarily a change in direction for the label’s output – it is, after all, 18-rated, it’s a horror film and it came to prominence during the […]

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Basket Case

Wednesday, February 23 2011
Basket Case

“Will you be in tomorrow?” a PR executive at Eulogy, one of the agencies working on behalf of Paramount asked us recently, adding that they were planning to send a courier with a promotional package. Well, that was all the excuse we needed not to venture out into the West End and, bang on schedule, […]

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A Social Cuppa

Wednesday, February 23 2011
A Social Cuppa

There’s much to enjoy in The Social Network, Sony Pictures Home Entertainment’s award-winning tale of the beginnings of Internet phenomenon Facebook – Jesse Eisenberg’s turn as Mark Zuckerberg, an outstanding script from West Wing scribe Aaron Sorkin, David Fincher’s understated direction, a wonderful supporting cast, it’s air of authenticity… And then there’s this.  We “like” […]

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Skinning Up

Wednesday, February 23 2011
Skinning Up

So, you’ve got a film about would-be marijuana traffickers, now what would be the best way to promote it to journalists? Well, short of sending them a few spliffs, which is, well, you know, kind of illegal, there are a few other ideas, but these are hampered by the fact that it’s illegal to send […]

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Invading Stores

Tuesday, February 22 2011
Invading Stores

Momentum’s Skyline, due on March 21, is the latest entrant into a burgeoning genre of science fiction films that see aliens arriving on this earth, leaving their spacecraft hovering above major conurbations and attempting to colonise the earth, wreak havoc or, in a worst case scenario for invading hordes,  ending up living in slums. Long […]

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Despicable Reviews (On DVD And Gru-Ray)

Monday, February 21 2011
Despicable Reviews (On DVD And Gru-Ray)

Last week’s most reviewed title, The Social Network, picked up another slew of reviews from the national press. It was not just the most reviewed either, it’s rare to see a film so universally acclaimed. But, as our weekly round-up of the week and weekend home entertainment reviews in national newspapers shows, there was another […]

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King For A Night…

Friday, February 18 2011
King For A Night…

We weren’t invited to this year’s BAFTAs, sadly, but we got someone who was, Gennaro Castaldo from HMV, there as a guest of Momentum and basking in the reflected glory of The King’s Speech and the same company’s foreign language winner The Girl With The dragon Tattoo, to tell us what happened at this year’s […]

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Magic Moments

Friday, February 18 2011
Magic Moments

Here are two of the ads from the first thrust of the £5 million marketing campaign from the Industry Trust For IP Awareness, due to launch in cinemas today (February 18). Carrying the Moments Worth Paying For tagline, it’s the latest strand of the ongoing battle for what the Trust calls the hearts and minds […]

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Ghostly Activity

Wednesday, February 16 2011
Ghostly Activity

Here’s The Raygun and assorted journalists and bloggers on an early evening tour of London as part of Paramount’s, er, activity for its February 28 release of Paranormal Activity 2. The studio and agency Eulogy organised the event, hosted by eminent ghost expert Richard Jones, for the trade press and magazines such as Haunted, as […]

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G2 Reveals Its Dark Side

Tuesday, February 15 2011
G2 Reveals Its Dark Side

The impending launch of the After Dark Originals horror imprint has already been covered in our newsletter and on the website (here), but although we’ve featured a brace of trailers from the first titles due to launch under the banner of the label, we thought it was worth letting you have a look at the […]

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Last Christmas…

Tuesday, February 15 2011
Last Christmas…

Seeing as we’ve mentioned seasonal virals (see our earlier entry about Valentine’s Day ones sent out by Universal Playback here), we thought it’d be worth reminding you about one of the more successful Internet clips that have used to promote a film in recent months… This smart idea for Optimum’s The Last Exorcism, released just […]

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Valentine’s Viral

Monday, February 14 2011
Valentine’s Viral

This arrived in our in-box today and has been doing the rounds courtesy of Universal Playback, taken from its release of the latest seeason, the fourth, of one of our favourite television programmes, 30 Rock, and features the programme’s Jenna Maroney giving her, ahem, raunchy all. Tagged at the end with the release, it was, […]

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The Benefits Of Networking

Monday, February 14 2011
The Benefits Of Networking

With the BAFTAs taking place the same weekend, and the Oscars on the way, it was a weekend for award-friendly, quality product to be reviewed. Oscar nominees such as The Illusionist (Pathe) were everywhere, as was Icon’s Buried (although, as The Observer noted, was sadly overlooked for what is a “far more challenging turn” than […]

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